Every solution is customized for each individual client.
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Why we are better than our competitors.
We are small enough to give you a customized solution that is perfect for you, unlike the cookie cutter solutions provided by large agencies. Each client has unique needs and therefore requires a unique marketing strategy. We start out by learning about your needs and goals.
Current Marketing Strategies
It seems Google and Facebook are constantly changing their algorithms. We do our best to be on top of the latest trends to give you the results you expect. We have an ongoing training strategy to keep ourselves on top of our game.
Easy to Use Editor
We use Thrive Themes and plugins which gives you a very simple drag and drop editor, all while giving you access to incredibly powerful lead capturing and sales funnel features. Now you can easily maintain and edit your own website if you choose to. (We can also create a custom maintenance plan for you.)
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Why use the rest when you can use the best?
While we do provide a wide range of marketing and advertising services we specialize in Local SEO (search engine optimization). We help you get to the top of page one on Google Search as well as in the Google map packs where available. If your prospects can't find you, they won't be able to purchase your product or service. Local seo takes a lot of time and many small business owners miss this, simply because they can't afford to spend the time it requires to to do all the back-linking and other SEO strategies, etc.
Imagine sales funnels designed just for you, from the lead capture to the shopping cart. Whether your business plan requires a full website or just a single sales page, with a download link for your awesome ebook, app, software, or other digital product. We use both email lead captures as well as Facebook Messenger Bots to bring you the leads you need to be successful.
While lead generation is obviously a part of any "sales funnel", it can also be a stand alone service. We build and rent out complete websites for the sole purpose of bringing you leads for your business. We have integrated call tracking, and even contact form to phone call converters, so you get the lead while it's smoking hot. Imagine someone filling out a form and within minutes they get your return call. That is now possible with our "LeadGen" sites.
We build sharp, modern websites to meet your specific needs. Our web design team can design your website to your specifications. We can match your branded look with all the features that are just right for you. Whether it is a full featured e-commerce website, a personal blog, or an online magazine/newspaper, trust the pros at Excalibur to deliver the results you have come to expect from our Premier Web Design firm.
We do a full range of Social Media Marketing as well. It takes a lot of time to keep on top of all the latest Facebook "algorithms", etc. but we strive to stay on top of the latest developments. While Facebook gets the most attention, we must not forget YouTube, Twitter, and Instagram. The key to social media marketing is to use a well rounded strategy using all of the above. Why not leave your competitors in the dust?
Another time-tested strategy is often referred to as "pay-per-click" or ppc. Google Adwords campaigns can be very effective if done properly. On the other hand, they can be very costly if not done correctly. A Google Adwords strategy is a very good way to target a certain demographic, etc. Only your target audience will see your ads, unless you choose to show it to the general public. Example: If you're selling baby food, you may want to target females age 18-30. Grandma will never see that ad.
Expect Legendary Results
There is a lot of competition out there, but we have discovered that many of the larger agencies often cut corners in order to undercut the prices of smaller agencies like ours. It takes a lot of time to do SEO correctly. Depending on the niche, location (market), and competition, it can take up to 6-8 months* for a website to to get to the top of page one on Google. And for that to happen it takes continuous work. Most large agencies simply are not willing to put that much effort into it and most small business owners do not have the time to devote to it.
*Normally we can get your site ranking in 2-3 months.
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